In the world of data protection, accuracy is an essential principle that must be upheld by all organizations that process personal data. The General Data Protection Regulation (GDPR) explicitly recognizes the importance of accuracy, stating that personal data must be “accurate and, where necessary, kept up to date” (Article 5(1)(d)).

Accuracy refers to the correctness of personal data and the need to ensure that it is free from errors or mistakes. It is crucial because inaccurate data can have severe consequences for individuals, including financial loss, damage to reputation, and even physical harm. Therefore, organizations must take practical steps to ensure that personal data is accurate and kept up-to-date.

“Accuracy is essential to ensure fair and transparent processing” (Recital 39).

Steps to ensure Accuracy

The first step to ensuring accuracy is to establish a system for verifying the accuracy of personal data at the point of collection. This can be done by asking individuals to confirm their personal data, such as their name, address, and contact details, before processing it. It is also important to keep accurate records of any changes or updates to personal data to ensure that it remains current and up-to-date.

Another practical step is to implement measures to detect and correct errors in personal data. This can be achieved by conducting regular data quality checks and audits to identify any inaccuracies or inconsistencies in personal data. Any errors found should be promptly corrected or deleted to ensure that the data remains accurate.

Organizations should also ensure that personal data is only processed for the purposes for which it was collected. If personal data is used for other purposes, there is a risk that it will become inaccurate or irrelevant. Therefore, organizations must ensure that personal data is only processed for specified, explicit, and legitimate purposes.

Finally, it is essential to ensure that personal data is not kept for longer than necessary. Outdated or irrelevant data can become inaccurate over time, so it is important to regularly review and delete personal data that is no longer required.

Accuracy is a critical principle in data protection, and organizations must take practical steps to ensure that personal data is accurate and up-to-date. By establishing systems for verifying data accuracy, implementing measures to detect and correct errors, processing data only for specified purposes, and regularly reviewing and deleting outdated data, organizations can uphold the principle of accuracy and protect the fundamental rights and freedoms of individuals.